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What NOT To Say

The Top 3 Mistakes
Entrepreneurs Make When They Talk About Their Business

(that actually REPEL their ideal clients)

and how to FIX them!

A FREE online training
with Cheryl Binnie of Copy Luv

Hello coaches, service professionals, & small business owners…

Ever have that moment?

… that moment where someone asks, “And what do you do?”…

… and you hear yourself start to answer…

… and the words just keep coming, and coming…

… but it’s not right.
It’s not what you meant to say.
It doesn’t do you or your work justice at all!…

… but you can’t seem to stop yourself or fix it, and you’re thinking, “OMG, what the heck am I saying??”

In this webinar, you’ll discover…

  • The #1 reason people’s eyes glaze over – even when you’re telling them the most important golden nuggets they’ll ever hear!
  • The Boring Website Trap most small businesses fall into – and how to shake some life into your messaging!
  • Why you feel like you ramble incoherently each time you introduce yourself and your business (and how to flip that switch!)
  • The critical change you must make to your elevator pitch, speaking event intros, and website if you want to STAND OUT from everyone else doing similar work.
  • . . . and more!

Maybe you’re at a networking event, and the host announces that everyone will get 2 minutes to introduce their business to the entire group.

As you await your turn, you start getting worried…

… because 2 other people just said the exact same thing you were going to say.

… or you’re thinking, “TWO MINUTES? I can’t even finish a single sentence without losing my train of thought! This is going to be one huge rambling wreck.”

Or maybe you’re fine face-to-face… but your website sounds like a total robot.

What gives?

You’re great at what you do. Why can’t you TALK about it?

I get it.

I’ve been there, done that.

So have pretty much ALL of my clients, colleagues and mentors. (It’s like a rite of passage or something.)

Because here’s the thing…

I keep seeing 3 major mistakes that trip up even the best-rehearsed entrepreneurs.

The good news is – once you know what these 3 mistakes are (and how to tell if YOU’RE making them), it’s way easier to catch yourself and correct your course.

And once you get PAST that awkward what-the-heck-am-I-saying phase, and you figure out how to talk about your business in a way that resonates – THAT’s when your ideal clients start to find you.

(And that’s when you start making more money + transforming more people’s lives.)

That’s why you’re invited to join me for…

You're invited!

What NOT To Say

The Top 3 Mistakes
Entrepreneurs Make When They Talk About Their Business

(that actually REPEL their ideal clients)

and how to FIX them!

A FREE online training
with Cheryl Binnie of Copy Luv

(Click the purple button to choose your date + time!)

In this webinar, you’ll discover…

  • The #1 reason people’s eyes glaze over – even when you’re telling them the most important golden nuggets they’ll ever hear!
  • The Boring Website Trap most small businesses fall into – and how to shake some life into your messaging!
  • Why you feel like you ramble incoherently each time you introduce yourself and your business (and how to flip that switch!)
  • The critical change you must make to your elevator pitch, speaking event intros, and website if you want to STAND OUT from everyone else doing similar work.
  • . . . and more!

Sound like your kind of party?

Great. Just hit that purple button below to save your free spot, and I’ll “see” you there!
Cheryl Binnie, owner of CopyLuv.com, helps coaches and online businesses write web copy that builds relationships and inspires action – with a human voice. As a copywriter, Cheryl writes for business owners who don’t have time to write it all themselves. As a writing coach, she teaches successful entrepreneurs and coaches how to write their own copy in a way that’s engaging and full of personality, but still gets the reader to take an action. Cheryl’s copywriting superpower is listening and asking the right questions, to help her clients dig deeper in the stories they tell. This way, she not only captures her clients’ voices, but she also creates an overall campaign that is highly targeted and unique. She is based in New York, NY. Her clients are based around the world.