“How do I write my About Page?” I hear this question all the time. When I work with clients… chat with entrepreneurs… or travel to conferences… …basically, anytime someone finds out that I’m a copywriter. Maybe you’ve had the same questions and concerns… “I’m not sure how much of my story to share.” “How long… Read more »
The #1 question I get when I talk to business owners about creating a new website is… “What pages does my website need?” Good news is – for a basic website that gives enough information to get a visitor to take the next step (i.e., call you, email you, sign up for a session with… Read more »
Let’s talk about your story. And I mean, your Story. The one you use on your website, in your speaking events, in your marketing material, and more. The one you use to introduce yourself and the reason WHY you started your business. Because one of the fastest ways to connect with your audience is by… Read more »
Quick! Go look at the bottom of your homepage. (That’s the first page of your website.) Scroll to the bottom… … and tell me what’s there. Maybe a lovely footer with links to all your different pages? Perhaps another opt-in form for your email list? Oo, or maybe you have a glowing testimonial from one… Read more »
Copy that Resonates:
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