Posts Tagged: website copy

How to Craft Your Signature Story: A step-by-step breakdown for powerful stories (+ where to use them in your business)

Business Stories

Ever notice how there’s so much hype in the marketing world about STORIES? Well, there’s good reason behind it… Stories are an incredible tool to communicate who you are, what you do, and what makes you different. Scientifically speaking, stories are attention-grabbers and have the power to activate our whole brain, evoking sensory experiences and… Read more »

7 Webpages Your Business Website Needs (and what to write on them)

7 Webpages Your Business Website Needs

The #1 question I get when I talk to business owners about creating a new website is… “What pages does my website need?” Good news is – for a basic website that gives enough information to get a visitor to take the next step (i.e., call you, email you, sign up for a session with… Read more »

How to Tell the Story Your Ideal Clients REALLY Need to Hear

How to Tell the Story Your Ideal Clients REALLY Need to Hear from You

Let’s talk about your story. And I mean, your Story. The one you use on your website, in your speaking events, in your marketing material, and more. The one you use to introduce yourself and the reason WHY you started your business. Because one of the fastest ways to connect with your audience is by… Read more »

The Simple Trick that Gets Your Visitors to Spend More Time on Your Website

The Simple Trick to Get Visitors to Spend More Time on Your Website

Quick! Go look at the bottom of your homepage. (That’s the first page of your website.) Scroll to the bottom… … and tell me what’s there. Maybe a lovely footer with links to all your different pages? Perhaps another opt-in form for your email list? Oo, or maybe you have a glowing testimonial from one… Read more »